Frederique Constant launches its new
Ladies Automatic timepieces
The founders of the brand announced the brand’s donation of 50.000 US$ to Gwyneth Paltrow’s charity of choice: DonorsChoose.org. For each Ladies Automatic sold, $50 is donated to this foundation. This action enables the DonorsChoose.org to support education and sports for underprivileged children in the USA.
The brand’s iconic “Heart Beat” signature opening at 12 o’clock stands proudly on the decorated sunray dials. The four new colored Heart Beat dials are further enhanced by applied diamonds and Roman numeral indexes. With each glance, its owner can enjoy both the beauty of the design and the craftsmanship of the watch. This emblematic “Heart Beat” aperture has been a renowned success for Frederique Constant over the years. It is a true expression of the brand’s interpretation of time. Thanks to this embellished opening, protected by a convex sapphire crystal, the beating automatic movement can be admired.