For the first time, Frederique Constant introduces five new Ladies models as well as presenting five completely redesigned men’s versions. For this latest novelty, the recognizable sub-dial which is used to display the date and the “activity tracking” percentage opens up and the focus shifts to the 2, 4, 8, and 10 o’clock positions which reveal its newest features: call notifications, sleep monitoring, activity tracking, and text notifications, respectively.
The new Ladies models are a result of the two worlds of technology and tradition coming together, and this case complement each other to perfection. A classic look to accompany the modern woman of today in all her daily activities from the workingwoman, to mothers and sport enthusiasts alike, motivating her to move more, sleep better, and ultimately improve her overall lifestyle.
Frederique Constant presents a feminine look with intricate detailed dials featuring guilloché decoration, various mother of pearl accents, applied Roman numeral indexes, and white diamonds. Three of the models come in an all steel offering and the last two in an elegant combination of steel and rose gold-plated bracelets. MMT SwissConnect designed the Ladies MMT-281 quartz module at a smaller scale to fit the more feminine, elegant 34mm case. The module is powered by 2+ years battery life.